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Public and Media Relations
Optima can help you assess where media coverage and attention will matter the most, generating the biggest impact.
Our team works weekly with Alaskan and national print, T.V, Internet and radio news editors. These contacts and relationships are critical for you to secure coverage via online, print and broadcast sources.
Press Releases - Draft and design, distribute (local, regional, statewide or national), and follow-up to ensure your message is received and respected. Optima has comprehensive and updated media contact databases and partners with PRWeb for national releases and exposure.
Earned Media - Communicate your message to press centers (T.V., radio, print, online) to promote your message absent paid advertising, with articles, coverage and/or reviews.
OpEd and Articles - Research, draft and propose opinion editorials and articles to print and online journals, and news reporting venues, to promote your message and generate visibility.
Optima wrote and distributed:
Air Alaska Mike Gordon
for State House Janssen's
Funeral Homes Pioneer Peak
Monitoring Alaska Hospitality
Retailers CSI Forensic
Science Camp Optima Wins
Pollie Award Matsu-Valley Meats LIME Solar - 2014 Record Arctic Branding & Apparel Mat-Su Farm Bureau
Sig Restad - Award Valley News Talk Alaska Women's Summit Alaskan Police & Fire
Chaplains Ministries HESCO USA GrooveBook USA Today GrooveBook's New App Blues Central Up For Sale Tom Anderson Show Alaskan Showdown - Pilot Alaska Women Mariners Optima Public Relations Lime Solar Opens
Optima wrote and were published:
Support via Advocacy North Slope
Leaseholders Insuring Principal
Employers and Owners Environmental
Labs & Testing Generation Trump Alaska's Tugs & Barges Mt. McKinley - The Name Alaska's Tugs & Barges Mt. McKinley - The Name Trump and Presidency Emergency Response
Across Alaska Anchorage Fire Dept.
Award-Winning Dispatchers Telecommuting by Jet
in Alaska Alaskans and
the Arctic Council Air Cranes Improving
Construction in Alaska Solar Energy
A Bright Future Arctic Engineering
Pipeline Alaska private
oil spill response Alaska's Ports,
Harbors & Docks Corporate Travel in AK Facebook Pros and Cons ASRC Energy Services Oil Industry Mobilization New Years Resolutions ANC Subsidiary Growth Sales and Service Local Schools Frozen Ground Measuring Candidates Branding Success Nelson Mandela CSI Camp ARDORs, Scallops
& Crabs Power of the Mic Websites Do Matter Value of Design